Are you an aspiring content creator?
There are a variety of different content creator types out there, with bloggers and vloggers being 2 of the most popular. Both of them are forms of content creation that allow you to grow an audience and express your creativity, but what’s the difference between them?
In this article, we answer all of your burning questions. Blogger vs Vlogger — which one is right for you?
What Is a Blogger?
A blogger is a type of content creator who creates articles and blog posts. This could be for their own blog or content written for third-party blogs. Here’s our blogger guide.
You can write blog posts about anything, you could be a food, travel, or fashion blogger. You can write about any passion you have in life, and you will be able to create an audience around it.
There are some basic blogger tips you need to know. To be a successful blogger, you will need to understand how to create topics people will be interested in reading, how to write in an engaging way, and how to utilize SEO so that people can find your posts.
What Is a Vlogger?
Where a blogger creates solely written content, vloggers make video content, typically on YouTube, however video content on other platforms counts too.
The word “vlog” is short for video log, and a vlog is often thought of to be more in relation to lifestyle ‘day-in-the-life’ type of content, but it can really be anything. As mentioned with vlogging, you can create any type of content that feels good to you and grow on your chosen platform.
As a vlogger guide of what you need to know, it will be useful to research the basics of filming and editing. You’ll also need to develop confidence with speaking on camera if you’re a beginner.
Blogger Vs Vlogger: Can You Be Both?
Many content creators do both, so it’s not always a case of blogger vs vlogger.
You can have a content syndication strategy, which means posting the same content in multiple places to increase your reach as a creator. So you can create a video about a certain topic, and then turn the same video content into a written blog. You could also recycle it as a carousel post on social media, or as an audio podcast.
Something important to note is that blogging only requires a basic laptop or tablet, whereas vlogging may require some additional equipment.
While smartphones do have good enough cameras to record a simple vlog, if you’re planning on filming outside, you may want some audio equipment to avoid picking up too much background noise, and a gimbal to keep your phone stable.
Which One Is Right for You?
We hope this blog post helped you on your blogger vs vlogger journey.
If you want to just pick one, think about which one matches your skillset better. Are you a stronger writer or speaker?
Stay up to date with everything you need to know about marketing and tech to fuel your content creation by subscribing to our blog.
